{"id":10953,"date":"2010-09-20T11:40:00","date_gmt":"2010-09-20T10:40:00","guid":{"rendered":"https:\/\/www.tecnomagazine.it\/tech\/?p=10953"},"modified":"2010-09-20T11:40:00","modified_gmt":"2010-09-20T10:40:00","slug":"arriva-libm-customer-experience-suite","status":"publish","type":"post","link":"https:\/\/www.tecnomagazine.it\/tech\/10953\/arriva-libm-customer-experience-suite\/","title":{"rendered":"Arriva l&#8217;IBM Customer Experience Suite"},"content":{"rendered":"<div class=\"4032636bd480207a9641f06a0353772e\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<!--COOKIE_POLICY_BEGIN-->\r\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<!-- Tecnomagine Grande -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4884298544160548\"\r\n     data-ad-slot=\"6528327022\"\r\n     data-ad-format=\"auto\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\r\n<!--COOKIE_POLICY_END-->\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tecnomagazine.it\/tech\/wp-content\/uploads\/2007\/06\/ibm_logo03.jpg\" alt=\"ibm_logo03.jpg\" width=\"215\" height=\"161\" class=\"alignleft size-full wp-image-150\" \/>\r\n<div class=\"4032636bd480207a9641f06a0353772e\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<!--COOKIE_POLICY_BEGIN-->\r\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<!-- Tecnomagine Grande -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4884298544160548\"\r\n     data-ad-slot=\"6528327022\"\r\n     data-ad-format=\"auto\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\r\n<!--COOKIE_POLICY_END-->\n<\/div>\n\r\n<strong>IBM <\/strong>ha presentato <strong>IBM Customer Experience Suite<\/strong>, una nuova soluzione software che aiuta le organizzazioni a sviluppare un\u2019esperienza web dinamica per i consumatori, di facile consultazione, interattiva e personalizzata, fruibile attraverso un dispositivo mobile o tramite un browser tradizionale.<\/p>\n<p>Il software \u00e8 caratterizzato da funzioni di analytics, social networking, di gestione di contenuti web e e-commerce che aiutano le organizzazioni a creare esperienze web dinamiche e interattive volte a identificare meglio i consumatori e ad aumentare la fedelt\u00e0 alla marca.<br \/>\n<!--more--><br \/>\nLe operazioni on-line continuano a crescere a ritmi rapidi. Attualmente otto consumatori su 10 acquistano on-line almeno due volte alla settimana.  ABI Research prevede che ci sar\u00e0 entro il 2015 un aumento dei dati 20 volte superiore e delle operazioni tramite dispositivi mobili 40 volte superiore. Dal rapporto si evince inoltre che gli acquisti on-line tramite dispositivi mobili triplicheranno annualmente e raggiungeranno i 119 miliardi di dollari entro lo stesso periodo. Oggi le aziende cercano di trovare modi semplificati per essere presenti sul web in modo da essere pronti ad affrontare l&#8217;era attuale dei consumi.<br \/>\nIBM Customer Experience Suite aiuta inoltre le organizzazioni a comprendere meglio i visitatori e a convincerli, attraverso esperienze personalizzate, utilizzando blog, forum, video e risorse per dispositivi mobili. Supporta le conversazioni con gli utenti tramite le community on-line e consente ai titolari di aziende di gestire la creazione e l&#8217;erogazione di contenuti, rich media, campagne e sondaggi erogati attraverso diversi canali.<\/p>\n<p>Il nuovo software, ad esempio, consente alle organizzazioni di creare interazioni estremamente personalizzate analizzandole e quindi adattandole alle preferenze, ai comportamenti e ai modelli di acquisto degli utenti, al dispositivo, alla sede dell\u2019utente e alle opinioni di ciascun visitatore.<br \/>\nIBM Customer Experience Suite si basa sulla competenza decennale di IBM nella fornitura di software per la gestione di contenuti web e di portali a pi\u00f9 di 8.000 clienti in tutto il mondo.<\/p>\n<p>La nuova IBM Software suite rappresenta una parte del portafoglio IBM in espansione che comprende soluzioni ideate per aiutare le organizzazioni a migliorare la propria presenza di marketing sul Web. Le recenti acquisizioni di IBM di Sterling Commerce e Coremetrics e l\u2019acquisizione prevista di Unica, miglioreranno le capacit\u00e0 dell\u2019azienda di supportare le esigenze dei clienti in questo mercato in costante crescita.<\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>IBM ha presentato IBM Customer Experience Suite, una nuova soluzione<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-10953","post","type-post","status-publish","format-standard","hentry","category-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Arriva l&#039;IBM Customer Experience Suite - TecnoMagazine<\/title>\n<meta name=\"description\" content=\"IBM ha presentato IBM Customer Experience Suite, una nuova soluzione software che aiuta le organizzazioni a sviluppare un\u2019esperienza web dinamica per i\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tecnomagazine.it\/tech\/10953\/arriva-libm-customer-experience-suite\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Arriva l&#039;IBM Customer Experience Suite - TecnoMagazine\" \/>\n<meta property=\"og:description\" content=\"IBM ha presentato IBM Customer Experience Suite, una nuova soluzione software che aiuta le organizzazioni a sviluppare un\u2019esperienza web dinamica per i\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tecnomagazine.it\/tech\/10953\/arriva-libm-customer-experience-suite\/\" \/>\n<meta property=\"og:site_name\" content=\"TecnoMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2010-09-20T10:40:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tecnomagazine.it\/tech\/wp-content\/uploads\/2007\/06\/ibm_logo03.jpg\" \/>\n<meta name=\"author\" content=\"Valeria Guastamacchia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@tecnomagazineit\" \/>\n<meta name=\"twitter:site\" content=\"@tecnomagazineit\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valeria Guastamacchia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/\"},\"author\":{\"name\":\"Valeria Guastamacchia\",\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/#\\\/schema\\\/person\\\/809cc85c6bed13302633187ffad0ff3a\"},\"headline\":\"Arriva l&#8217;IBM Customer Experience Suite\",\"datePublished\":\"2010-09-20T10:40:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/\"},\"wordCount\":374,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/wp-content\\\/uploads\\\/2007\\\/06\\\/ibm_logo03.jpg\",\"articleSection\":[\"Software\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/\",\"url\":\"https:\\\/\\\/www.tecnomagazine.it\\\/tech\\\/10953\\\/arriva-libm-customer-experience-suite\\\/\",\"name\":\"Arriva l'IBM Customer Experience Suite - 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